Digitizing Race: Visual Cultures of the InternetU of Minnesota Press, 20 ¸.¤. 2007 - 248 ˹éÒ In the nineties, neoliberalism simultaneously provided the context for the Internet’s rapid uptake in the United States and discouraged public conversations about racial politics. At the same time many scholars lauded the widespread use of text-driven interfaces as a solution to the problem of racial intolerance. Today’s online world is witnessing text-driven interfaces such as e-mail and instant messaging giving way to far more visually intensive and commercially driven media forms that not only reveal but showcase people’s racial, ethnic, and gender identity.
Lisa Nakamura, a leading scholar in the examination of race in digital media, uses case studies of popular yet rarely examined uses of the Internet such as pregnancy Web sites, instant messaging, and online petitions and quizzes to look at the emergence of race-, ethnic-, and gender-identified visual cultures.
While popular media such as Hollywood cinema continue to depict nonwhite nonmales as passive audiences or consumers of digital media rather than as producers, Nakamura argues the contrary—with examples ranging from Jennifer Lopez music videos; films including the Matrix trilogy, Gattaca, and Minority Report; and online joke sites—that users of color and women use the Internet to vigorously articulate their own types of virtual community, avatar bodies, and racial politics.
Lisa Nakamura is associate professor of speech communication and Asian American studies at the University of Illinois, Urbana-Champaign. She is the author of Cybertypes: Race, Ethnicity, and Identity on the Internet and coeditor, with Beth Kolko and Gilbert Rodman, of Race in Cyberspace. |
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... genres, and in short no material culture of their own is indeed frightening, for without these things, art history and indeed most materially based critique can have nothing to say about digital visual images. However, this notion ...
... genres like film, television, virtual imaging, and writing, and that visual culture is the most appropriate modality of cri- tique equipped to account for this melding of media that had all previously been separate. She asks: “How does ...
... media, identifying specificities of genres or kinds of production and imaging practices, and producing readings of images that gesture toward identity formation in the matrix of power. This is a crucial omission, because 10 Introduction.
... genres, institutional contexts and uses of visual imagery,” as a corrective to “getting lost in the more global identification of cultural trends and their epic narratives of transformations of consciousness in the rubric of postmodern ...
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1 | |
1 Ramadan Is Almoast Here The Visual Culture of AIM Buddies Race Gender and Nation on the Internet | 37 |
2 Alllooksame? Mediating Visual Cultures of Race on the Web | 70 |
3 The Social Optics of Race and Networked Interfaces in The Matrix Trilogy and Minority Report | 95 |
4 Avatars and the Visual Culture of Reproduction on the Web | 131 |
Users Identity and Cultural Difference in the United States | 171 |
The RacioVisual Logic of the Internet | 202 |
Notes | 211 |
Bibliography | 227 |
Publication History | 239 |
Index | 241 |