Seeing What's Next: Using the Theories of Innovation to Predict Industry ChangeHarvard Business Press, 2004 - 312 หน้า Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action. |
เนื้อหา
The Signals of Change | xl |
Competitive Battles | 29 |
Strategic Choices | 53 |
How Nonmarket Factors Affect Innovation | 73 |
Illustrations of TheoryBased Analysis | 97 |
Disruptive Diplomas | 99 |
Disruption Spreads Its Wings | 129 |
Whither Moores Law? | 155 |
Healing the 800Pound Gorilla | 179 |
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ability accessed Airbus allow asymmetric motivation asymmetric skills AT&T Boeing business model cable companies chapter chips Christensen CLECs co-option company's compete competitive battles competitors consumers context convenience corporate cost create decisions demanding customers develop disruptive growth disruptive innovation disruptive innovation theory e-learning emerge entrants existing firm's firms future Harvard Business School improve incumbents industry industry's Innovator's Solution integrated Intel interdependent interface Internet investment investors leading look low-cost low-end disruptive managers manufacturers million modular Moore's Law nonconsumers offer operators opportunities overshot customers percent potential predict problems product or service profitable RBOCs regional airlines regional jet semiconductor Signals of Change specialist Strategic Choices strategy success sustaining innovations target telecommunications telephone theories of innovation tion tomers trajectory undershot customers University of Phoenix up-market users value chain value network VCE theory voice VoIP Vonage Western Union wireless
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หน้า xxxvi - Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime.